Michael Senoff's Hard to Find Seminars

This recording is a follow-up to a consulting call I did with Nick, the owner of Advanced Hosting Networks. In that recording, I asked Nick’s permission to call some of his newer customers in an effort to determine what is important to people as they shop for a web hosting provider.
Key Concepts

Everyone I talked to were very appreciative of my call and it made a difference in how they viewed the customer service that Nick’s company provided.
I found the most common reasons why people chose Nick’s company over the thousands …

In this recording with Nick, the owner of Advanced Hosting Networks, I make a presentation to Nick about how to utilize his USP in the company’s day-to-day customer activities.  In my excitement to create a great presentation, I whipped up a “straw man” web application. It included the items in his USP, which I suggested be the basis for a real application that could be developed.  That application would assist his service representatives in answering the phone, capturing information, and obtaining new customers. In that respect, this is more of …

If you’re interested in the process of uncovering the hidden marketing assets in your business, this recording is for you! It is a consultation I did with Nick, the owner of a medium-sized web hosting company based in Chicago. Nick was interested in growing his already successful business and needed some ideas. This is a very fast-paced brainstorming session.  Utilizing Nick’s expertise in the web hosting business and knowledge of uncovering hidden marketing assets, we quickly come up with several ways to obtain new …

Do you sometimes have the feeling that your marketing e-mails are not getting through? With spam filters becoming increasingly stricter, learn how to ensure that your e-mails reach everyone on your client list. In this bonus recording, Nick shares his expertise about this important topic.
Key Concepts

What to have in place before sending e-mail mailings
How to avoid getting “filtered out”
How to get “white-listed”
How to get your email through to the major ISP’s and email domains
How to keep your marketing list clean
What to do if you are blacklisted
Other help …

In this audio, Nick shares his favorite Web sites—links that review what you learned in the first five parts of this series, and much more! Nick reveals 25 important websites that you will find invaluable when building your Internet business.
Key Concepts

Find out how popular your site is and check on sites you want to do business with
Hear 117 hours of audio interviews of business people who share their secrets
Find a fairly priced web hosting company and learn additional marketing tips
Search for ads and find headlines and letters …

Just when you thought you finally finished work on your Website, your work has just begun! In this Module, Nicholas shares his programming and web hosting experience to explain the Web statistics that are a MUST to access and understand. This audio explains the key web statistics that will help you continuously test your website—how to find them, what they mean, and how they affect your profit.
Key Concepts

Tools for obtaining key online traffic statistics
Key stas to analyze and what they mean for profitability
Example analysis …

Free advertising is good, but if you want to ramp up traffic to your Website more quickly… Paid advertising may be your answer. In this audio, we share tips and tricks from the “Guerilla Marketing” home study course and show you exactly how to get the most out of your online advertising dollar. We discuss ways to save money and drive more traffic to your Internet business by utilizing the best advertising sites, negotiating pricing, monitoring traffic, and checking return …

This audio explains why online affiliate systems are critical to the success of your Internet business. In fact, the motto, “Affiliate or Dissipate” is important to remember! When you listen to this recording, you will be surprised to hear how easy it is to set up and manage a safe, revenue-generating marketing system for your online business.
Key Concepts

What an affiliate program is
The benefits for you and your affiliates
Four payout methods you can use
Four ways to find and recruit good affiliates
…

Your Internet business will be successful only if prospects and customers have easy access to your site as they search for relevant information. This audio recording explains the importance of… Using Google AdWords tools to increase traffic to your Website and increase sales. The purpose of this audio recording is to explain the steps necessary to set up and get the most out of your advertising campaign. This will help you to get more clicks to your Website for less money, …

In this first audio clip, we discuss the background for the Guerilla Marketing program. This recording presents the tools and techniques of Module 1… Guerilla Marketing Weapons: How You Can Market Online with a Tight Budget. This is the first of a series of audio recordings that will help you get the most out of your Internet business.
Key Concepts

25 must-have guerilla Internet-marketing weapons
11 key items you must include to increase Web site traffic and increase sales.
Importance of …