Michael Senoff's Hard to Find Seminars

This interview with Bill Bodri is all about the science of sales scripting and how you can benefit from using it in every aspect of your HMA consulting business. For example, if you use phrases that business owners want to hear, you’ll be giving yourself an edge. In fact, the right words could make it infinitely easier to land even the toughest of consulting contracts.
Key Concepts

How you can use sales scripting to get your foot in the door with a company
Examples of time-tested phrases that will open …

If you can craft a powerful USP that hits a home run in the mind of your client’s customers, you’ve found the one thing that can bring them out of obscurity into the spotlight of fame. It’s pure marketing gold. A good USP can take a “nobody” and miraculously turn him into a famous “somebody”.  It’s the difference that can take a product or service from “good” to a marketing “great”.  A great USP will not make the cash register ring, but it …

Here is an interview with Bill Bodri on a subject you will not find much information about… Creative thinking and brain storming. If used properly, this information will increase your value as a marketing consultant in a big way. But first, I want to tell you a little bit about Bill’s background. Bill is an expert in marketing, creativity, innovation, and peak human performance with wide international experience in a variety of fields. Bill holds a Master’s Degree in Engineering, an MBA from …

Here is an interview with Bill Bodri on a subject you will not find much information about… It’s on proven referral systems. This information, if used properly, will increase your business in a big way. But first, I want to tell you a little bit about Bill’s background.  Bill is an expert in marketing, creativity, innovation, and peak human performance with wide international experience in a variety of fields. Bill holds a Master’s Degree in Engineering, an MBA from Cornell University, …

Here is an interview with Bill Bodri on a subject you will not find much information about… It’s on proven referral systems. This information, if used properly, will increase your business in a big way. But first, I want to tell you a little bit about Bill’s background.  Bill is an expert in marketing, creativity, innovation, and peak human performance with wide international experience in a variety of fields. Bill holds a Master’s Degree in Engineering, an MBA from Cornell University, …

In this conference call, Bill Bodri along with several HMA consultants and I go over specific strategies that will help you pull together the greatest possible USP in the least amount of time. You can usually get it done in less than an hour—even for your most challenging clients. We kick around ways to package and present the USP so that clients will be amazed by the value you’re giving them. So if you’re worried that business owners aren’t going to be happy forking …